New Store Opening: Honolulu
UNIQLO’s first store in Hawaii launched first with a pop up store dedicated to UT products. Hoarding and multiple versions of the shopping bag were created that made use of the store’s most iconic collaborations.
For the second phase of the store opening campaign, we collaborated with local artist Jasper Wong to create a handpainted mural around the idea “All in the ‘Ohana”. We extended the artists work to collectable shopping bags.